November 28, 2018



Karl Keller 
President & Founder
Quest Analytics LLC 

412.347.0386 x201 

Rita Irwin
Vice President & Operations Officer 
United Southern Bank 



United Southern Bank Selects Quest Analytics For Call Center Automation

Pittsburgh, PA – November 28, 2018 Quest Analytics LLC, a leading provider of CRM automation tools for banks and credit unions announces a new relationship with United Southern Bank of Umatilla, Florida.

“Creating efficiencies in the call center was a high priority for the bank in 2018,” said Karl Keller, President and Founder of Quest Analytics. “Using IQService, United Southern Bank is now able to track each inbound call with ease while automating repetitive customer look-ups with their core banking system.”


Rita Irwin, Vice President and Operations Officer at United Southern Bank, said “The call center is an extremely important channel for executing our brand promise to provide timely service while also building personal relationships. The call center speaks with more clients everyday than all our branch locations added together. Our new partnership with Quest Analytics through the usage of the IQService module has enabled us to enhance our level of service for the benefit of our customers.”


Quest Analytics helps banks and credit unions automate any incoming request for service for call centers, branches, or any other department. The IQService solution utilizes an online, real-time interface synced to the core banking system that actively retrieves information a bank or credit union might need. It tracks who, when and why each customer is calling, and provides the tools to service requests in a timely manner. IQService is one module of the integrated Quest Analytics IQSuite of CRM tools for community banks and credit unions. 

About United Southern Bank

United Southern Bank was first chartered in 1937 as the Umatilla State Bank of Umatilla, Florida. Originally serving only the local Umatilla populace, such was the bank’s success that it opened branches throughout the Lake County area. To reflect its new greater area of service while honoring its past, the bank’s name was changed to the identically initialed United Southern Bank. Today, United Southern Bank serves the Lake County area through eleven conveniently located branches and its call center. As it has since its founding, United Southern maintains its tradition of building strong customer relationships.

About Quest Analytics

Quest Analytics is a financial services technology and sales training company specializing in helping banks and credit unions grow quickly and profitably. Founded in 2001, Quest Analytics is a privately-held company headquartered just south of Pittsburgh, Pennsylvania. Additional information is available at